na 20081014111019.19 BHATT-00000000061293 031023s2008||||nyu| g | 001 0 eng 978-007-127462-3 007-127462-6 JKPNPNA [21] 658.827 658.827 DUN p Duncan, Tom (Thomas R) Principles advertising & IMC / Tom Duncan 1nd. ed New York : McGrawHill, 2008 xxvii,774 hlm. : ilus. ; 25 cm. Indeks Termasuk bibliografi Merek dagang (Pemasaran) LNR JKPNPNA 1471/PN-BH/2008 VIRTUA00 60000173:14-OCT-08*760000173:14-OCT-08*760000173:14-OCT-08*760000173:14-OCT-08*760000173:14-OCT-08* 010-27221360 0655nbm**2200012*a*4500