na 111100s1993||||nju| g | 001 0 eng BHTDB0211201300026 20131102083507.182 0130099864 0135553504 012-021113002660 SBPKHAT [20] 658.83 658.83 MAL m Malhotra, Naresh K. Marketing research : an applied orientation / Naresh K. Malhotra New Jersey : Prentice - Hall, 1993 xxxi, 857 hlm. : ilus. ; 26 cm. Indeks Termasuk bibliografi Pemasaran Penelitian SBPKHAT