00705     2200229   4500001001900000005001900019008004100038035002100079020002200100040001200122082001700134084001700151100002200168245010900190260004600299300002900345500001100374504003300385650003100418650001400449850001200463BKTDB300120140006720140130113235.408040309s2008||||jki|   g |    001 0 ind    0013-300114006760  a978-979-22-4002-3  aSBPKHAT042[21]a658.45  a658.45 EST t0 aEstaswara,d1976-10aThink IMC ! :befektivitas komunikasi untuk menciptakan loyalitas merek dan laba perusahaan /cEstaswara  aJakarta :bGramedia Pustaka Utama,c2008.  axxii, 281 hlm. ;c21 cm.  aIndeks  aBibliografi : hlm. 245 - 253 4aKomunikasi dalam manajemen 4aPemasaran  aSBPKHAT