00607 2200205 4500001001900000005001900019008004100038035002100079040001200100850001200112082001700124084001700141100001900158245008900177260004500266300003800311500001100349504003100360650001000391BKTDB041220130000920131204095702.573041213s1998||||jki| g | 001 0 ind d 0013-041213000960 aSBPKHAT aSBPKHAT042[23]a658.83 a658.83 RHE m0 aRhenald Kasali10aMembidik pasar Indonesia :bsegmentasi, targeting, dan positioning /cRhenald Kasali aJakarta :bGramedia Pustaka Utama,c1998 axxxiii, 645 hlm :bilus ;c20 cm. aIndeks aBibliografi : hlm. 613-625 4aPasar