na BKTDB0111201300149 20131101133113.646 011113s1993||||nju| g | 001 0 eng 0135553504 013-011113014960 SBPKHAT [20] 658.83 658.83 MAL m Malhotra, Naresh K. Marketing research : an applied orientation / Naresh K. Malhotra New Jersey : Prentice - Hall. 1993 xxxi, 857 hlm. : ilus . ; 26 cm. Indeks Termasuk bibliografi Pemasaran Penelitian SBPKHAT