na 241013s2008||||mau| g | 001 0 eng d BKTDB2410201300038 20131024092316.4 978-007-126391-7 013-241013003860 SBPKHAT [22] 658.81 658.81 WAL m Walker, Orville C. Marketing strategy : a decisions-focused approach / Orville C. Walker, Jr., John W. Mullins, Jean-Claude Larreche 6th. ed Boston : McGraw-Hill, 2008 xx, 346 hlm. : ilus. ; 26 cm. Indeks Termasuk Bibliografi Penjualan Manajemen Pemasaran Strategi Larreche, Jean-Claude Mullins, John W. SBPKHAT