na 020309s2003||||jki| g | 000 0 ind 0010-0916000009 20140127130616.15 979-688-993-5 013-270114000960 SBPKHAT ind eng [20] 380.1 380.1 KOT m Kotler, Philip Marketing insights from A to Z : 80 konsep yang harus dipahami setiap manajer/ Philip Kotler ; alih bahasa, Anies Lastiati ; editor, Nurcahyo Maharani Jakarta : Erlangga, 2007 xvii, 221 hlm. ; 22 cm. Judul asli : Marketing insights from A to Z Bibliografi : hlm. 209-212 Pemasaran Manajemen Penjualan Lastiati, Anies Maharani, Nurcahyo Marketing insights from A to Z SBPKHAT Cet. 7